Practical Insights on Digital Solutions

How we approach websites, systems, development, and long-term digital decisions for growing businesses.

Who you hire matters when choosing people to handle your tech projects

Real Talk Thursday: Who You Hire for Tech Matters More Than the Tools You Choose

February 2, 2026

The success of your tech isn’t just about tools — it’s about who’s making the decisions. This piece explores how money pressure and speed-first thinking shape tech outcomes, and why care, context, and long-term thinking matter more than quick wins.

Abstract geometric structure representing scalable and maintainable digital systems

Why AI-Only Builds Feel Fast — and Cost More Later

January 14, 2026

We’re not anti-AI – we just don’t treat it as a shortcut for doing things properly.
AI has a place. But it shouldn’t be the end-all solution — especially for projects that need to grow, evolve, or last.